IR Leader
August 03, 2021

CIRI submitted comments to the British Columbia Securities Commission (BCSC) on Proposed National Instrument 51-519 - Promotional Activity Disclosure Requirements, recognizing that recent online events coupled with increased use of social media has led to problematic promotional activity; however, the approach proposed needs refinement.

We recommend that:

  • 'Investor relations activity’ not be included in the definition of ‘promotional activity’;

  • Consideration be given to the crucial role investor relations consultants play for venture issuers;

  • The Proposed Instrument and the Companion Policy be amended to narrow the scope and clarify what would and would not constitute promotional activity;

  • Consideration be given to the point of dissemination as a means to clarify what constitutes promotional activity; and

  • The Proposed Instrument apply to venture issuers only.

To read the full submission, click here.

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Are you new to investor relations and want to get a better understanding of what the role entails? Could you or a team member benefit from IR-focused professional development? Do you support the investor relations team and want to make sure that you are providing them with what they need? Are you in an affiliated role and want a better understanding of the IR function? Are you considering CIRI's IR Certification Program and need the prerequisite?

If so, register today for CIRI's 2021 Essentials of Investor Relations being held virtually on September 9, 10, 16 and 17.
 
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Contact Lora Turner for more information on this offer.

Click here to visit the 2021 Essentials of IR website where you can view the program, learn more about speakers and find more information about the CIRI Membership/Essentials of IR bundle.

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