IR Leader
August 03, 2021

CIRI submitted comments to the British Columbia Securities Commission (BCSC) on Proposed National Instrument 51-519 - Promotional Activity Disclosure Requirements, recognizing that recent online events coupled with increased use of social media has led to problematic promotional activity; however, the approach proposed needs refinement.

We recommend that:

  • 'Investor relations activity’ not be included in the definition of ‘promotional activity’;

  • Consideration be given to the crucial role investor relations consultants play for venture issuers;

  • The Proposed Instrument and the Companion Policy be amended to narrow the scope and clarify what would and would not constitute promotional activity;

  • Consideration be given to the point of dissemination as a means to clarify what constitutes promotional activity; and

  • The Proposed Instrument apply to venture issuers only.

To read the full submission, click here.

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If so, register today for CIRI's 2021 Essentials of Investor Relations being held virtually on September 9, 10, 16 and 17.
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Click here to visit the 2021 Essentials of IR website where you can view the program, learn more about speakers and find more information about the CIRI Membership/Essentials of IR bundle.

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